The simple means of applying a window decal or graphic is utterly satisfying to see come into place with a perfectly smooth finish lacking in air bubbles, but, the question is do you apply your graphics on the outside or inside for your desired finish? Standard decals can be applied to the outside pane of a window, whilst inside window decals are exactly what it says, both of which have their merits depending on usage.
What can inside window decals do differently?
Standard decal printing sits on the outside of a window pane, allowing for them to be front and foremost to the customer's attention and minimising the amount of glare that would otherwise come from the window. Depending on the material used, these can also offer a sense of privacy. Inside glass decals are printed in much the same way as our regular vinyls, expect the adhesive is instead applied to the front of the design, rather than on the reverse side, allowing it to stick to the inside panels whilst still readable from the outside.
Inside glass decals may also be referred to as reverse stickers, adhesive on front or second surface whilst outward facing window stickers are often known as first surface, adhesive on the back or standard surface. An example of both inside glass decals and standard surface decals are shown below.
Inside glass printing is not just limited to frosted vinyl, but traditional prints too allowing for full colour window stickers to be installed from the inside, negating the risk of exposure to the elements, abrasion from the outside world, potentially increasing it's life span.
If you stand outside your business, what colours dominate the surrounding area and more importantly are reflected in your window? Does your window get an exceptional amount of glare on a bright day that means a darker design may help the details stand out? What does the inside of the location look like from the outside and would the colours clash with your design?